As part of the genius marketing campaign for "Anchorman 2: The Legend Continues", Will Ferrell hosts an actual news cast for the CBS affiliate in Bismarck, North Dakota in full Ron Burgundy splendor. Clad in a three-piece suit and his signature mustache, the SNL alum totally kills it. Farrell never breaks character, despite co-anchor Amber Shatz having obvious trouble holding it together.
If the news was always this entertaining, I'd probably watch it more.
"Stay classy, North Dakota."
This latest stunt comes after "Ron's" much talked about Dodge commercial and Canadian curling coverage.
I personally see Ron as more of a Cadillac guy myself.
The only reason to watch Curling.
"Anchorman 2: The Legend Continues" hits theatres Dec. 18.