On a Wednesday night in a Powell basement - ahem, winery - Michael Elmer, Marty Huster and Paolo Rosi are bottling the fruits of their labor.

On a Wednesday night in a Powell basement - ahem, winery - Michael Elmer, Marty Huster and Paolo Rosi are bottling the fruits of their labor.

Rosi hooks each bottle to a filling machine before passing it to Elmer, who plunges in a cork. The foil seal is then pressed into place before Huster carefully affixes the bottle's label.

The group has been producing wine for their Via Vecchia label since 2006, starting with whole grapes trucked in each fall from California and eventually ending up in Whole Foods, Nationwide Arena suites and other retailers and restaurants.

Four wines, all reds, are in the lineup right now. Via Vecchia is in demand, Elmer said, because the wine is cleaner-tasting - and has fewer sulfites - than most commercially produced wine.

"We'll have people who get addicted to our wine," he said. "And then they'll to go a party, and our wine's not there, and they actually notice how chemically enhanced the [other] wines are."

In fact, Via Vecchia translates to "the old way," the winery's slogan.

The group of friends is self-taught - although Rosi learned some tricks of the trade from his father - and hold down unrelated day jobs.

Sometime this year, the winery expects to relocate to a Downtown location that will give the guys both space to expand and a proper place to put on tasting events and private parties, plus to offer single-bottle sales.


Trovato

Grapes: Sangiovese and pinot noir

Cost: $25

Flavors: A light red with a cherry profile

Pairs well with: Sea scallops, seafood ravioli, potato dishes

Paolo Rosi's advice: "Even for people who don't like wine in general, it's very nice, easy."


Adamo

Grapes: Sangiovese and cabernet franc

Cost: $25

Flavors: Light- to medium-bodied red with cherry fruits and spicy tones

Pairs well with: Roasted chicken, duck, ravioli

Paolo Rosi's advice: "The 5 percent cab-franc kind of peps it up a bit, also darkens it up a bit."


Trouve

Grapes: Cabernet sauvignon, cabernet franc and merlot

Cost: $25

Flavors: A smooth, Bordeaux-style blend that's full of berries and a bit of spice

Pairs well with: Garlicky pork or veggie dishes, braised lamb, steak

Paolo Rosi's advice: "If you can handle all of our others, you'll go on to this. It's drier, fuller."