NBC's using the cryptic phrase "What is the event?" to market its mystery thriller "The Event" - a smart ploy, and I was eager to find out.

NBC's using the cryptic phrase "What is the event?" to market its mystery thriller "The Event" - a smart ploy, and I was eager to find out.

Unfortunately, the pilot was just flawed (and vague) enough to keep me from coming back each week and getting answers. With non-linear storytelling and airplane terror, it's basically a poor man's "Lost."

I'll give it one more episode to get better, then I'm out.