If the Blue Jackets want screaming fans in the seats at Nationwide this year, they're going to have to put them there.

If the Blue Jackets want screaming fans in the seats at Nationwide this year, they're going to have to put them there.

After following a franchise-first playoff visit with a hugely disappointing 2009-10 season, the team still knows the way back to fans' hearts: Win.

"The only way we're gonna get people excited is winning," said Jackets captain Rick Nash. "That's all you can do. That's all [the fans] want."

Winning won't come easy for a team projected to finish near the bottom of the division rankings again this season. And they're going to have to do it with a roster that's mostly identical to last year's.

But the key new face is head coach Scott Arniel. He brings a fresh perspective and a revamped coaching staff - and plans a more up-tempo style that promises to be a lot more fun to watch than the rigid style of former coach Ken Hitchcock.

Arniel knows he's leading a team coming off a disappointing season, but it's also a team eager for redemption. "Those guys really want to come back and make up for what happened last year," Arniel said.

But even with no major roster overhaul, the Jackets seem bound to improve - if only because their young talent is expected to develop.

"We're counting on the growth of our young players," said Jackets general manager Scott Howson, who admits that some of the young Jackets took a step backward last season. "All the superstars that we see now [in the NHL] all went through struggles."

One area of excitement is the return of prodigal prospect Nikita Filatov. The highly touted Russian returns after leaving the team to play in his homeland early last season.

"I told him he has to rebuild bridges," Arniel said of Filatov. "He has to recognize that he made a mistake and he does."

But Jackets fans are nothing if not forgiving. And a good start to this season could go a long way toward forgetting last year.

"I think we've got to come out hard early," Nash said. "Get some wins and kind of get that buzz back, so we can get this place rockin'."