After eight years at a Powell location and one year in a Short North cubby, Bloomsbury Loft built a loyal band of local followers who loved its quirky, candy-coated style. But this fall, owner Judith Mercado emptied her repurposed wares from the shop and hit the road, selling only at craft fairs and short-lived pop-ups.

After eight years at a Powell location and one year in a Short North cubby, Bloomsbury Loft built a loyal band of local followers who loved its quirky, candy-coated style. But this fall, owner Judith Mercado emptied her repurposed wares from the shop and hit the road, selling only at craft fairs and short-lived pop-ups.

"It creates a sense of urgency in the customer to have a pop-up store," Mercado said. "At the retail space, I was getting more demands for my handmades and that's what I have a passion for. I wish I could clone myself. My creative energy was being unattended."

Recently Peacock Lane Home co-owner Kimberly Baker approached Mercado about selling at her sprawling decor store. Mercado jumped at the chance to usher in a new era for Bloomsbury Loft that gave her the best of both worlds.

Peacock Lane Home designated 500 square feet of its store to Bloomsbury Loft. Mercado dressed it to crafty-cool nines (per usual) and started selling there several weeks ago.

"Peacock Lane is new, and they are really developing this company," Mercado said. "I love that, and I feel I am adding to what they are creating here."

The Worthington store opened in May. It offers shoppers room upon room of goods that vary in both style and content, all with a particular focus on envelope-pushing but comfy design (currently a well-heeled Christmas tree hangs upside down in one of its windows).

"[Bloomsbury Loft] adds a different perspective, more whimsical design," said Peacock Lane Home co-owner Meg Hardison. "We really want to offer something for every taste."

Visitors will find Bloomsbury Loft's signature touch on wreaths, jewelry, pillows and accessories. All will complement Mercado's online store she's launching Friday.

"When I do something, I give my 300 percent," Mercado said. "I'll stay here as long as I'm growing."

Peacock Lane Home will gladly make room in its nest until Mercado decides to fly solo again.

Photos by Jodi Miller