L.e For The Uncool- First Of All (Promo) from L.e For The Uncool on Vimeo.

L.e for the Uncool, who cut ties with Fly.Union last year over artistic and philosophical differences, has been building a major buzz of his own, set to escalate intensely next week when he drops "The Measure", a mixtape featuring L.e's unusual squawk over mind-bending production from The 3rd's Rashad.

The project's first promo video is called "First of All". Dylan Knight shot and edited this quick trip through L.e's hot spots of choice. Look out for the Dez Arnez cameo. As L.e puts it, "Peep." And don't forget to catch him at Rocktoberfest, Saturday Oct. 2 at South Campus Gateway.